Websites
Marketing Masters. Issaquah Washington, website www.clipnuts.com, You Tube Videos www.clipnuts.com/library/videos.html and 3D CAD drawings, example clip nut part number MM4001-08-1 www.clipnuts.com/general-clipnuts-p-2-l-en.html
Marketing Masters is the premier manufacturer of composite fasteners used in aircraft and aerospace throughout the world. Since 2004, Focus Marketing has coordinated and implemented all their advertising and marketing, including Marketing Master’s website, photography, copy writing, 3D CAD drawings, You Tube Videos (using local and national talent) and all their directory, search engine optimization and pay-per-click marketing campaigns. The slogan in the website header states their unique selling proposition “21st Century Composite Clip Nuts and Inserts, Replacing Metal Fasteners ,” and hints at some of the many advantages of composites over metal, including that they’re corrosion free, lighter weight, stronger and less expensive. The marketing strategy in their website redesign launched December 2014, is to educate buyers of the many benefits of composites, diversify into new markets and make it easier to communicate with their customers deep within Boeing, Airbus and the commercial airlines. Create a well defined Marketing Masters brand, drive a large number of visitors to the website, create new sales opportunities by educating buyers in new industries, while fully supporting their customer base in aerospace. With advanced website tracking and analytics, we are able to closely monitor each campaign’s ROI, readjusting these campaigns and budgets as needed. We can look much more than just where the visitors came from, direct to site, Google SEO, Google PPC, ThomasNet etc…, and how long they spent on each page in your website,… but also the names of these visitors, how they found you, what they are interested in, and the emails that were sent. The analytics also provides a breakdown of every visitor that called Marketing Masters, from what phone number, the length of the phone call, plus the ability to listen to the phone conversation. This makes it very easy to identify exactly which online campaigns are working and which are not. |
H.W. Metals. Tualatin, Oregon, www.hwmetals.com
HW Metals is a fabricator of metal plate, providing some of the largest cutting and forming in the world. Images represent the full range of HW Metal's Fabrication capabilities... From formal portraits of their skilled machinists, to photos of their massive 2 story tall hydraulic presses. To capture the full size and capacity of their large 120,000 square ft. facility, photos were taken from a boom lift 40 feet in the air. The rotating slide show on the Home Page visually describes the different types of metal fabrication HW Metal Products offers. Each capability is highlighted with 3 unique images, focusing on the machinist, the equipment and processed steel plate. The formal portraits of the machinists were framed and hung with pride in the shop lunch room. |
Portland Precision. Portland, Oregon, www.ppmfg.com
Located along the Columbia River, Portland Precision specializes in close tolerance, high speed precision machining for the military, electronic, recreation and transportation Industries. Website photos includes both images of machined components photographed at Focus Marketing's studios and onsite photographs of skilled machinists running state-of-the-art milling machines. Since Portland Precision is only interested in Companies geographically located in the Pacific Northwest, we visually reinforced their location in Oregon, by integrating into the website header a stock photo of Mt Hood. The distinctive cone shaped mountain, is visible from their manufacturing facility. |
Triad Products. Everett Washington, www.triadproductscorp.com
Triad Products is a contract manufacturer, specializing in the bending of metal tubing into a wide range of components and parts for OEMs, like handles, cooling coils, conduit and fluid transfer lines. What sets Triad apart from the competition, is that they work with a wide variety of materials and manufacturing methods. Visually we tell the story throughout their website, with photos of their skilled machinists bending tubing on old world equipment, as well as the secondary operations they offer. Close-ups of aluminum, copper and steel tubing components were taken at Focus Marketing's studios. Since Triad is only interested in attracting to their website a few select Companies interested in their unique bending and manufacturing capabilities, we visually reinforced these capabilities in their website header and in the rotating slide show on their home page. |
Starkor. Lincoln City, Oregan, www.starkor.com
Starkor Manufacturing has been designing and producing custom sewn soft-sided cases for the military, electronics and medical industries since 1976. With Starkor's largest competitors located offshore in Asia or Mexico, the photos visually emphasize the benefits of "Made in the USA". The photos highlight their skilled sewers here in Oregon and the high quality products they manufacture. Website photos include examples of Starkor's custom sewn soft cases, pouches, straps and medical equipment, taken at Focus Marketing's studios and onsite photos of skilled seamstresses sewing soft cases. We visually reinforced their location in USA, by integrating into the website header examples of their red, white and blue soft cases. |